hard heads soft hearts

a scratch pad for half-formed thoughts by a liberal political junkie who's nobody special. ''Hard Heads, Soft Hearts'' is the title of a book by Princeton economist Alan Blinder, and tends to be a favorite motto of neoliberals, especially liberal economists.

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Wednesday, January 08, 2003
Kevin Drum and others have been pondering what effective Democratic marketing slogans would look like. Here's one suggestion: "jobs gap". That is, a healthy American economy creates two million jobs a year. Our economy stopped creating jobs in 2000, and in the last two years has actually shed around 2 million jobs. Therefore the term Democrats should be using is "There is a jobs gap of 6 million workers". That is, there are at least 6 million people who should be working, if we can get our economic act together, who aren't. Just like Kennedy attacked Nixon for the (nonexistent) "missile gap", Democrats should be proposing solutions to close the "jobs gap", and challenging the President to do the same.